Penelitian Dosen Tahun 2024

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Nama Dosen	Nama Penelitian	Nama Jurnal
Dimas Wibisono, S.E., M.B.A	ELECTRONIC WORD OF MOUTH TERHADAP PURCHASE INTENTION PADA BRAND SEPATU BATA YANG DIMEDIASI DENGAN BRAND IMAGE: PERSPEKTIF THEORY OF PLANNED BEHAVIOR	Jurnal PenKoMi: Kajian Pendidikan dan Ekonomi
	Relational Capital Can Improve Marketing Performance With the Mediation of Dynamic Capability: A Theory of Planned Behavior Perspective	Jurnal Manajemen Universitas Bung Hatta
Defia Ifsantin Maula, S.IP, M.B.A	Maintaining sustainable use of the Indonesian telecommunications provider	Jurnal Studi Komunikasi
	The Influence of Muslim-Friendly Tourism on Foreign Tourist Visits in ASEAN	El-Qish: Journal of Islamic Economics
Ridho Satria Harahap, S.I.Kom., M.B.
Silvia Waning Hiyun Puspita Sari, SE., M.Sc	Zakat As A Stimulus For Creating A Triple Bottom Line In Companies In Indonesia	Istidal: Jurnal Studi Hukum Islam
Elisa Jayanti Lestari, S.E, M.M		The Influence of E-WOM, Brand Awareness, and Brand Image on Z-Generation Purchasing Decisions on Compass Sneakers in Indonesia
		THE INFLUENCE OF DIGITAL MARKETING ON PRODUCT QUALITY, PRICE, AND CONSUMER PURCHASING DECISIONS TOWARDS SOMETHINC PRODUCT BRAND
Farah Nur Syafi’ah Wijayanti, S.M.,M.Sc

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